They say that it is better to lead by example than design. In the world of digital engagement that often means blazing a path where there was none, previously.
That’s why I am excited to announce my move to Brandmovers Inc., a global interactive and digital marketing agency based here in Atlanta, as their lead digital strategist.
More on Brandmovers in a moment but let me say something about the company I am moving on from…
For a little over two years, I have been privileged to work with the brilliant team over at Brandware Public Relations. We’ve worked hard to build an innovative social PR operation and I couldn’t be prouder of the results.
It’s tough to move on from a great boutique shop like Brandware where your co-workers really do become like family. However, this move comes at a time when Brandware’s prospects in social PR couldn’t be brighter and I am confident that what we’ve built can transcend any one person.
For me, Brandmovers offers not only the next logical step but also the chance to see how far the envelope can be pushed with respect to results for brands via digital engagement. With a team of over 65 in-house designers, developers, account managers and strategists spread across offices in London, Mumbai and here in Atlanta the opportunities are exciting, to say the least.
Stay tuned, folks. It’s going to be an interesting ride!